SUCCESS STORY:

Forward Together Event

EXVO hosted the Allseated EXVO Forward Together event on January 27, 2021 for the events industry worldwide. The main objective for this industry-wide virtual event was to bring everyone in the events industry together as a way to “move forward” together. From the easy, natural networking and interactive experiences, to the amazing entertainment and incredible event design, EXVO provided the perfect virtual atmosphere to give attendees and organizers what they needed — happy times together and a feeling of being connected again.

85%

ATTENDEES WHO STAYED OVER 2 HOURS
(OF A 3 HR EVENT)

100%

ATTENDEES WHO ENGAGED IN CONVERSATION

80%

ATTENDESS WHO VISITED THE AFTER PARTY ROOF TOP BAR – HIGHEST TRAFFIC LOCATION

CHALLENGES

We spoke with David Merrell, CEO & Creative Director of AOO Events and head event designer for this event, to get his perspective for this virtual event case study.

We wanted to create an event that would allow “the industry” to simply just meet and enjoy themselves. We needed something to keep our spirits up during a time when our industry was completely disrupted.

A challenge that I didn’t quite understand until we got closer to the event – there was A LOT of pressure to get this event right, considering how discerning the audience is and the fact that this is a product that they can utilize with their clients.

THE SOLUTIONS

Just like in a in-person event, if the guest count exceeds the capacity, you have to expand. Once we changed the event date and saw an increase in registrations, we needed to adjust the layout to accommodate capacity. EXVO made this easy to do in the virtual world. The programmers and modelers just made us an event space that were large enough to handle it.

EXVO’s features and capabilities helped the event team meet their event objectives.

An easy and natural way to host hundreds of people virtually

Easy navigation so attendees could move around the event space freely which led to strong attendee engagement and time spent at the event

An incredible way to design a virtual event that includes unlimited customization and branding abilities

A way to facilitate natural engagement in the virtual world so attendees felt connected just as they do in person

Ability to offer Interactive demos and entertainment

✓ Met or exceeded attendance expectations

✓ Found planning process easy and fun

✓ Accomplished main event objective

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“EXVO made it easy and efficient for the event team to create an experience that everyone could simply enjoy from anywhere in the world. With the platform’s sleek virtual design and interactive capabilities, all the pieces came together. There is NOTHING even close to this experience on the market currently and working within EXVO allowed me to get creative virtually using my skills for designing in person events.”

DAVID MERRELL,

CEO & CREATIVE DIRECTOR OF AOO EVENTS